Breaking Barriers, Building Brands
Expertise in Cultural Marketing, Digital Brand Management, Work/ Life Balance, and Canadian R&B, and Advocate for Diverse Representation
I have been featured in many prominent media. Here is a snapshot but click to explore all press coverage
Dr. Pope is a powerful new voice on the ways racial and cultural heritage together with social and national influences can contextualize and impact personal identities and commercial brands. A captivating public speaker and respected authority in various industries, she has also served as a guest lecturer at prestigious institutions including the University of Southern California. Her career began in communications and was built on her extensive work in branding and marketing management for international companies. In her academic journey, Dr. Pope has consistently sought to bridge cultural gaps and advocate for underrepresented communities. Her studies on the social media branding of major pop artists like Justin Bieber and Drake covered profound explorations on the intersectionality of identity, representation, and authenticity, fueled by growing up in Canada but having great grandparents from India and parents from Trinidad. This laid the foundation for her thesis and led to her compelling TEDx Talk where she candidly discussed the challenges of being a woman and visible minority in different spheres, including in a small-town in Ontario, corporate boardrooms, and academia.
Dr. Amara Pope is a seasoned professional marketer specializing in diversity, inclusion, and an impressive wealth of knowledge in R&B/Hip Hop Music. In this episode, Dr. Pope shares her insights on the current movement of removing DEI efforts, cultural appropriation, and promoting authentic diversity in marketing.
I’m Dr. Pope, a dynamic TEDx speaker with over a decade of marketing experience, a Ph.D. in Media Studies, and the distinction of being featured in prominent media outlets like CTV, Billboard, iHeartRadio, CBC, National Post, VICE, and Your Morning Show. Join me in breaking barriers and building brands as we explore transformative insights to reshape strategies and foster authentic connections, inspiring inclusivity and dismantling preconceived notions. Ready to inspire change and build meaningful brands at your event?
TOP COVERAGE
CTV’s “Realities of Racism” on This Hour with Angie Seth
“Dr. Amara Pope, PhD graduate, motivational speaker, and marketing manager, shared her research on the rise of Canadian R&B and its reflection of diverse Canadian cultural identities”
Dr. Pope is a powerful new voice on the ways racial and cultural heritage together with social and national influences can contextualize and impact personal identities and commercial brands.
“In the end, Pope emerges not only as a scholar but also as a proud Canadian-Trini, who, through her research, embraces the complexity of her identity and encourages others to do the same.”
I seamlessly integrated theoretical knowledge from my Ph.D. with hands-on experience in my professional work as a Marketer. Nurturing a proficiency in digital media and campaign management, I’ve worked across diverse industries, from construction and software to finance and merchandising, in marketing, branding, and communication. As a…
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“We chatted with Dr. Amara Pope, Laurier’s very own MA in Communication Studies graduate, TED Talks speaker, and marketing manager, about her grad school experience and her fascinating research on the rise of Canadian R&B exploring Drake, Justin Bieber, and Jessie Reyez!” Wilfrid Laurier University’s Faculty of Arts caught up with me on my career, academic journey and my experience at Laurier.
I am an experienced educator, having served in roles such as a lecturer at Conestoga College, a Fine Arts and English high school teacher abroad, and a guest lecturer at at prestigious institutions including the University of Southern California, University of Waterloo, Wilfrid Laurier University, and the…
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Keynote Speaker Delivering Inclusive Marketing, Career Development, and Brand Trends
Secure a dynamic speaker experience with Dr. Pope, TEDx speaker featured in CTV, Billboard, iHeartRadio, CBC, National Post, VICE, and Your Morning Show. Let’s break barriers, build brands, and inspire inclusivity. Book now to transform your audience’s perspective
(picture taken from her live TEDx Talk at the Kitchener Auditorium)